Strategic Planning: some important steps

This 2022 to 2024 Strategic Plan (the “Strategic Plan”) serves as Foundation’s roadmap for the next three years. It supports the Foundation’s values that by acting with a sense of urgency, producing excellent work, and emphasizing a collaborative, transparent, and inclusive environment with the highest level of integrity, the Foundation will: create a world in which combustible, other forms of toxic tobacco and smoking-related death and disease are eliminated, and tobacco-dependent agriculture and economies are diversified; and achieve our mission to end smoking in this generation.
To accomplish these goals, the Foundation will focus its broad categories of grantmaking across six “smoke-free purposes” for which it was created. The Strategic Plan will be evaluated on an ongoing basis and adjusted as appropriate.